However you look at it, email marketing continues to be a powerful advertisement tool, even today. But it is also one that most businesses allow to go underused and is underestimated most of the time. It doesnt take a genius to look at the numbers and realize the potential value there, yet for every…
DetailsHave you ever wondered how investors and other interested parties assess the financial position of companies before they become shareholders? Alternatively, how do shareholders make informed decisions regarding a company? Parties interested in a company carry out a financial statement analysis to make these decisions. An analysis of financial statements would include a study…
DetailsAccording to the Bureau of Labor Statistics, about half of all businesses will close in their first five years of operations, and one of the most common reasons for closure is mishandling funds and running out of money. Rather than malicious fraud or disastrously low sales, what usually leads to financial crisis comes down…
DetailsThe old adage “it takes money to make money” couldn’t be truer in the world of entrepreneurship. Unfortunately, getting the money that you need to expand or sustain your business is not always going to be easy. In some circumstances, you will be able to finance business endeavors with the revenue that your business is…
DetailsWebsite conversion rate is an essential metric to track for businesses large and small. A business owner or company leadership can learn a ton about consumer trust, website usability, lead generation, website optimization, user interaction, and more via conversion rates. Understanding your conversion rate more can also help you allocate precious marketing dollars toward the…
DetailsFor startups and small businesses, bookkeeping can be a real challenge. As an owner or manager, you encounter these three options for accounting: do it yourself, hire an employee to do it, or let a third party take care of it. All of these options have drawbacks. With your spread-thin time, doing it yourself eats…
DetailsLet’s outsource the accounting department. Now this sounds like a sweet plot for a fun Americans sit com show, but its actually a very effective way to handle your book, especially as a small business owner. Most of the young entrepreneurs tend to make mistakes such as improper team management, lack of multi-domain experience,…
DetailsThe digital age has brought endless possibilities to start online businesses of all shapes and sizes, so there’s something out there for all types of people. If you’ve got a knack for numbers and a good head for organization, starting a bookkeeping business might just be the right choice for you. It’s also a…
DetailsIf youve been running a small business for a few years, its likely that your questions have evolved from the earlier days of How do I attract more customers ? to questions more along the lines of How can I utilize my time better? and What questions dont I know to ask that could grow my business faster? You might…
Details
